Our Team

 
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Andrew Medcalf

Co-founder and Managing Director

  • Automotive specialist

  • Global qualitative and quantitative

  • Clientside experience at Ford Motor Company

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Karen Mass

Co-founder and director

  • Automotive specialist

  • Manages our German office

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Jason Silver

Director

  • Automotive, Retail and Financial services expertise

  • Global qualitative and quantitative

  • Worked clientside at Nissan and Abbey National

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Sarah Bough

Senior Consultant

  • Quantitative automotive specialist

  • Advanced analytics capabilities

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Pieter Kleijwegt

Senior Consultant

  • Automotive,Tech, and gaming expertise

  • Qualitative and quantitative

  • Visualisation and graphics specialist

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Janet Richards

Senior Consultant

  • Retail & FMCG specialist

  • Qualitative, quantitative, and advanced analytics experience

  • Ex Tesco

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Rob Hamer

Senior Consultant

  • Range of sector experience; Automotive, Retail, and FMCG

  • Technology expert

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Sue Gould

Administration

  • Admin, graphics and fieldwork support

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Ollie Bowman

Digital media specialist

  • Graphic design & social media

  • Video specialist

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Fiona Medcalf

Office manager

  • Finance and logistics